MY EXPERTISE
Marketing with experience, attitude and vision.
For over 12 years I have been working in the world of marketing – a time in which I have experienced how marketing can shape companies, enhance cultural experience and surge development.
Today I support organizations in not only implementing marketing, but also understanding it – as part of corporate management and as a key to development and clarity.
My focus is on four areas:
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Executive Marketing Sparring
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Marketing Transformation
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Interim CMO
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Keynotes & Inspirational Speeches
PROFESSIONAL BACKGROUND
My career path led me through international marketing-oriented companies and a leading marketing agency, culminating in the founding of my own businesses (including a marketing agency). Today, I use this experience to advise companies on strategic marketing issues.
EDUCATION & QUALIFICATION
My Master's degree in Marketing & Sales Management at the University of Applied Sciences Vienna magnified my practical knowledge and provided a substantial theoretical foundation. Furthermore, I completed specializations in Digital Marketing, E-Commerce, Marketing Psychology, and Leadership.
As a management consultant, I am authorized to provide holistic support and further development to organizations in strategic matters.
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MY VISION
Marketing as an attitude
“Marketing costs money, no marketing costs opportunity — and misguided marketing costs a company its future.”
My vision is to bring marketing back to where it belongs: into corporate leadership. To where values, goals, and strategy converge. Because when properly understood and implemented, marketing becomes a tool that connects, creates clarity, and strengthens companies – at every level.
Marketing shouldn't just scratch the surface.
It should make visible what drives a company at its core – its attitude, culture, and convictions. Good marketing reflects a company's heartbeat, creates clarity, and measurably contributes to achieving business goals.
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